Performance
A fast site keeps visitors and ranks higher. People abandon slow pages, and Google uses real-world speed as a ranking signal. The good news: a handful of habits fix most problems.
Core Web Vitals
Google grades the real experience with three numbers — worth knowing by name:
- LCP (Largest Contentful Paint) — how quickly the main content appears.
- CLS (Cumulative Layout Shift) — how much the page jumps around as it loads.
- INP (Interaction to Next Paint) — how fast the page responds when you tap or click.
The usual fixes
- Right-size images. Don't ship a 4000px photo into a 600px slot, and give every image a width and height so the layout doesn't jump as it loads (that's your CLS).
- Load less, later. Lazy-load off-screen images and heavy embeds so they don't block the first view.
- Fewer, smaller files. Combine and minify CSS/JS, and lean on browser caching.
- Measure, don't guess. Test with a real tool (Lighthouse, PageSpeed Insights) before and after changes — intuition about speed is often wrong.
In UnysonPlus
Images are lazy-loaded and dimensioned for you, and the Asset Optimizer extension combines and minifies assets. Start there, then measure. See also the site's Performance notes.
Learn more: web.dev: Core Web Vitals · web.dev: Learn Performance